Join Victoria Yeung and Kate Watson, digital marketing experts at Add3, as they unpack paid search advertising in this episode of That Doesn't Work Anymore. From old-school techniques to cutting-edge AI features, they provide actionable insights to level up your paid search game.Out with the Old:Learn more about outdated tactics...
Social Media Strategy 2024: The Ins & Outs
Daniel and Kayley dive deep into 2024's ins and outs of social media marketing. Trend Talk - TikTok as a Search Engine:The buzz around TikTok as a search engine and its growing popularity.The trust factor in TikTok's search, and the importance of adapting strategies to user behavior.TikTok's recent addition of...
Navigating the Retail Media Revolution
Join today's hosts Ashley Royalty and Taylor Chatterton in exploring the dynamic realm of retail media. On-Site Strategies:Dive into sponsored products, display, and video placements on major retail platforms.Learn how a growth mindset and optimized bidding propelled Good Culture on Instacart's fastest-growing brands list.Targeting Off-Site:Uncover the wealth of first-party data...